Written by Peter G. Miller -- a nationally-syndicated newspaper columnist and the author of seven books originally published by Harper & Row -- this no-nonsense guide explains in plain English how to get a blog up, running and promoted.Major topics include:
*How to pick the best blog name
*What blogs really cost
*How to register for search engines
*Blog traffic, ads & profits
*How pay-per-click really works
*Blogs and viral marketing
*Key design concepts you have to have
*Plug-ins & widgets
*How to write effectively for blogs
*How to handle comments
*Things never to say
Price: $4.95
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